Ways to Be Different in Your Photography Business🎨
Jun 12, 2023
Ways to Be Different in Your Business
In an industry as saturated as photography, standing out from the crowd can be a challenge, but it's not impossible. Embracing your uniqueness is the key to differentiating your business. Here are some ways you can do this:
1 Find Your Niche: Specializing in a specific type of photography can make you the go-to expert in that area. Whether it's weddings, wildlife, or urban landscapes, find a niche you love and master it.
2 Develop a Signature Style: Your style is your brand's visual voice. Try to develop a distinct aesthetic that becomes synonymous with your name.
3 Offer Exceptional Customer Service: Go the extra mile for your clients. Quick responses, personalized services, and follow-ups can make all the difference.
4 Innovate: Stay up-to-date with the latest photography trends and technologies, and don't be afraid to experiment. Innovation keeps you ahead of the curve.
5...
How to balance the creative vs the technical side of a photography business
May 17, 2023
How to balance the creative vs the technical side of a photography business
1. Balancing the creative and technical aspects of photography with the business side of running a photography business can be a challenge. You’ve just got to strike a balance between them.
2. Set aside dedicated time for business tasks: Allocate specific times during the week to handle admin. This will help you stay focused and avoid distractions during your creative time.
3. Stay organized: Use a system to keep track of your appointments, deadlines, and projects. This will help you stay on top of your workload and keep stress away.
4. Outsource when necessary: Consider outsourcing tasks that are not your strength or that take up too much of your time, such as your accounting editing.
5. Prioritize self-care: Taking care of yourself by eating well, going to the gym and having family time. Make sure to set aside time for activities that recharge your batteries and help you stay focused and motivated.
6....
3 Tips to selling your photoshoots
May 16, 2023
When you’re in a rut and feeling like your leads are starting to dry up these are some sure fire ways to get new clients through the doors!
Which one are you trying first?
The NUMBER ONE thing holding you back from growing your photography business
May 15, 2023
You wont grow your photography business if you succumb to fear.
You wont scale your business if you don't step outside of your comfort zone and invest in reaching the next level.
Let me tell you where I went wrong...
When I started my photography business, I was making barely enough money to survive.
I didn't have systems, I didn't have processes and I was struggling to keep my head above water.
Once my business started to grow and I started to work with more clients, I couldn't keep up with the demand because I didn't have the structure behind me to support the growth.
I really needed to make a change in my business, so I hired a business coach and I took massive action.
What I did was...
I raised my prices
Created a really good marketing system
I have automations in the back end
My systems are structured and simplified
Once I created these processes, I started to see results and I was able to take my business to the next level.
Now my business has...
Consistent sales and bookings...
The essential photos you need to get during your branding shoot
May 12, 2023
What shots do you need when having a branding shoot done?
Here's a list of essential shots to consider during your branding shoot:
1. Headshots:
- Close-up headshot with a neutral background
- Headshot with your workspace or business environment in the background
- Casual headshot with a more relaxed pose
2. Lifestyle images:
- Candid shots of you working, brainstorming, or sketching ideas
- Images of you interacting with clients, customers, or team members
- Photos of you enjoying a coffee break or engaging in a hobby related to your brand
3. Workspace:
- Overview shots of your office, studio, or workspace
- Detail shots of your desk setup, tools, or equipment
- Images showcasing any branded materials or products
4. Product/service images:
- High-quality images of your products or examples of your services
- Images of your products being used or services...